If we want to make a living from our creative work, we need people to care about it. We need their attention, and there are more people competing for attention than ever before.
So we start building our audience, our community...but as time passes, even if your audience grows, it often feels like their engagement fades.
It never feels like you're quite there.
It seems like until there is a ton of public validation and even mythology around your work, you constantly need to prove yourself.
Peoples' expectations are actually HIGHER for work from people that aren't already seen as exceptional!
This is the daily battle for the "creator middle class." With attention, like anything else, we live in a "rich get richer" world.
To build an audience, you need consistency.
To build respect, you need quality.
Often, it seems constraints on your time force a tradeoff between the two!
Plus, if you focus on quality over consistency...will you be forgotten?
And if you're building your audience on social media...what if those companies change the rules?
Walking the path to becoming an independent creator is tough. There are a ton of questions, challenges, and setbacks.
It's a long road. And it can be a lonely road too.
I'm on that same road. I'm charting my path, and I'm learning from others who have walked that path ahead of you and me.
I'll be your creative companion as you walk YOUR path. I'll help you find the confidence to take the leap, I'll illuminate the paths that others have taken, I'll comfort you when things feel tough, and I'll encourage you to keep going.
Join me here 👇
