In my previous role as a product manager, it was easy to get mired in the details between engineering requirements, testing, failing, retrying, etc. A lot of the time, my work seemed tedious and harder than it should be. The COO of the company delivered …
focusing on more value first
An undercurrent of my day to day is thinking about the impending new cycle of members for Unreal Collective. I’m constantly thinking, How do I create marketing channels to share my message with new people? Am I having enough conversations with potential members now? How can …
the right time to build relationships
More and more, I find myself in conversations related to sales and finding clients or customers. It makes sense; sales are at the heart of all businesses, and I’m constantly talking to business owners (even those with a side hustle). The internet and some breakout, …
the wrong way to approach sales
When I launched the website for Unreal Collective and opened applications in June, I was so proud of it. It was the most beautiful website I’d ever made personally, I had created the perfect sales video, and I’d put so much intention behind the messaging. …
do you need to scale?
I run a tiny little baby business. It’s not a business for tiny little babies – Â it’s just very small in scale. Right now, I’m actively working with 15 members of Unreal Collective, 5 others have finished the 12-week intensive, and there are 7 people …
the argument against following your passion
Yesterday I wrote that I believe it’s never too late to make a change in your life that you’re stoked to make. It’s important to note that I also don’t totally buy into the advice to “just follow your passion and it will all work …
don’t forget to sell shirts and shoes
Things are going well. Despite the recent, short-lived dark night of the soul I wrote about yesterday, I’m building my solo business according to plan and my assumptions have held up to this point. After altMBA, I knew my schedule would settle into a regular …