2 min read

tl;dr: we launched our podcast, upside, yesterday on iTunes and Google Play.


You know how cable companies will tell you they’ll arrive within the hours of 9am to 5pm and you just sort of have to wait and hope for the best? Submitting your podcast to major publishing platforms is kind of like that.

Eric Hornung and I have been working on a podcast (which I’ve alluded to) since sometime in December. That seems like a long lead time, because it is.

We’re fascinated by startups. This has been the case since we were doing case competitions in college, at which point I went into startups myself and he moved to NYC for investment banking.

We’ve kept in touch over the years, and as you can see from this photo at the Berkshire Hathaway annual meeting last year, he’s grown taller while I’ve become much shorter.

After working on this concept — a podcast about startups outside of Silicon Valley which we almost called “cashcow” — for a few months, we finally clicked “publish.” The iTunes, Google Play, and Spotify platforms tell you it can take up to two weeks to get approved, and we wanted to launch it during Columbus Startup Week. Well, we were approved in about 16 hours.

And so it is here. Our first podcast — a show shining a light on the intelligent, opportunity-seeking entrepreneurs outside of Silicon Valley.

Eric bought me the book Angel by Jason Calacanis several months ago, and it became the cornerstone of this podcast. Every episode follows the same basic format:

i.    we share our research of the company
ii.   we interview the entrepreneur
iii.  we create a verbal, hypothetical deal memo

This podcast is our own method of learning more about the world of early stage investing. We’d love for you to join along with us in researching each company, writing your own deal memos, and giving us feedback here via email or on twitter.


I would love for you to check it out and give us your feedback. Here is the website. And you can listen on iTunes. You can listen on Google Play.And if you’re feeling extra generous, here’s how you can help.

  • subscribe on itunes
  • rate/review the podcast on itunes
  • follow us on twitter @upsidefm
  • retweet this
  • let us know what you think!

Very sincerely, your help would go a long way, and I’d consider it a personal favor. Respond to this email when you leave a review, and we’ll be sure to give you extra love on Twitter.

I’ve spent a ton of time on this, and it’s not for everyone. But if it’s for you — I’d love to hear your feedback.